All work

Client work · 2023

Tidewater

A marketing site and design system for a small studio, handed over with documentation the team actually reads.

Tidewater cover

The problem

The studio had a beautiful brand and a website nobody on the team felt able to edit.

Approach

  • Turned the brand into a small set of components and tokens.
  • Paired every component with a Figma counterpart.
  • Wrote a one-page guide for publishing changes.

Outcome

The team now ships updates themselves, without a developer on call.

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